OMNI-CHANNEL MARKETING

We are experts at creating the tools to change your customer engagement forever. Our tailored virtual solutions are built on omni-channel marketing and use the data to support and integrate with in-person activity. Embrace pharma’s new ways of working with omni-channel.

Maximise HCP engagement with omni-channel marketing.

The right marketing mix is bespoke, engaging and customer centric. It gives customers what they need, when they want it, in a format they prefer.

Our omni-channel work for pharma is commercially efficient, achieves buy-in, and builds trust and relationships by giving your customers relevant information about your brand as and when they want it.

Using the data and our skilled in-house team, we deliver for you and your customers.

INTEGRATE IN-PERSON AND DIGITAL ACTIVITY

The representative directs customers to the online content and the online content directs the representative to the customers.

In-person activity

Digital engagement

Fast-tracked brand adoption

Broaden your reach and seamlessly integrate our omni-channel marketing with your internal activities.

ACHIEVE IMPACT

Achieve the strongest impact by activating all channels along the customer journey in a well-orchestrated way.

Our HCP Lifetime Engagement Model follows the principles of:

  • Reach
  • Act
  • Engage
  • Retain
  • Advocate

Customer insights

Do you know your customers, their wants and needs? Customer insights target the right people, with the right information at the right time.

Analysing the data enables you to

  • Prioritise activity to the most engaged
  • Develop a digital strategy for the unengaged.

Want to know how omni-channel marketing can work for you?

E4H have the answers.